Satoru Iwata Quotes

Some people will say Nintendo's games are for children. But our goal is to boost the population of gamers by making games for all ages.
Sometimes you are physically tired at night, but your brain is functioning too much to go to sleep. If you can have software that helps you understand how you can shift from such a tense situation to being more relaxed, then that would help.
Sometimes, ideas are like good wine in that they just need time.
The advantage for Nintendo is that we always try to do things that other companies don't try to do. That is something that the general public appreciates.
The approach to make more gorgeous-looking graphics... to have the horsepower, to have much faster processing - they don't do anything to ask nongamers to play with a video game.
The brand new user interfaces that Nintendo invented often faced skeptical views before a hardware launch but wound up becoming de facto industry standards.
The digital world is one that has sort of a unique characteristic, where it's a place in which it's very easy for the value of content to fall.
The DS was launched back in 2004, and sales of that machine hit a record in 2009 in the United States. That is totally different from the conventional sales pattern, in which game gear sales peak in the third year and take a downturn thereafter.
The heart of the matter is that everybody starts video games as a beginner. Then, after going through a lot of experiences and becoming more and more fond of video games, they become the experts.
The term 'innovative' or 'innovation' is often vague or ambiguous. But in our definition, innovation means to make something which people think impossible possible.
The thing that concerns me most is that, in the digital age, if we fail to make efforts to maintain the value of our content, there is the high possibility for the value to be greatly reduced, as the history of the music industry has shown.
There are many different regions around the world, and each region has its own cultural acceptance and legal restrictions as well as different age ratings. There are always things that we're required to do in each different region, which may go counter to the idea that players around the world want the freedom to play whatever they want.
Third-party publishers, like everyone, face increasing risks associated with creating games, and you have to target your resources to the right places and the right platforms.
Trust your passion. Believe in your dream.
Typical tech-driven companies or hardware-driven companies always lay out the so-called roadmaps when it comes to making the new hardware. So, in other words, availability of certain technologies dictates when the company is intending to make the new hardware.
Video games are meant to be just one thing: Fun! Fun for everyone.
We always try to be a unique company.
We are producing something people can live without. But we need to keep thinking what would make our products a priority purchase even if they are not a necessity. If we stop doing that, no matter how successful Nintendo is at the moment, things will start going wrong in no time.
We are trying to capture the widest possible audience all around the world. In other words, we are trying to capture the people who are even beyond the gaming population.
We believe a truly new kind of game entertainment will not be realized unless there is a new way to connect a player to his game.
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AuthorName
Satoru Iwata
Profession
Businessman
BirthDate
06 December, 1959
DeathDate
11 July, 2015
Country
Japan
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