Guy Kawasaki Quotes

A crash is when your competitor's program dies. When your program dies, it is an 'idiosyncrasy'.
A good idea is about ten percent and implementation and hard work, and luck is 90 percent.
Don't worry, be crappy. Revolutionary means you ship and then test... Lots of things made the first Mac in 1984 a piece of crap - but it was a revolutionary piece of crap.
Evangelism is selling a dream.
Leverage your brand. You shouldn't let two guys in a garage eat your shorts.
Patience is the art of concealing your impatience.
Simple and to the point is always the best way to get your point across.
A 50-year-old company can innovate as well as two guys/gals in a garage.
A company should search for every instance of the use of its name and zoom in when there are issues - both good and bad.
A large social-media presence is important because it's one of the last ways to conduct cost-effective marketing. Everything else involves buying eyeballs and ears. Social media enables a small business to earn eyeballs and ears.
A simple summary of my life is that my parents worked very hard so that I could have a great education, and I took that education and worked very hard to get where I am. I would like my kids' lives to be exactly the same.
Ambitious failure, magnificent failure, is a very good thing.
As communicators and marketers, people are so accustomed to thinking from the 'top down.' Finding the great analyst or the famous journalist who will endorse what you do and tell the rest of the world to go and buy your product.
At the end of my life, is it better to say that I empowered people to make great stuff, or that I died with a net worth of $10 billion? Obviously I'm picking the former, although I would not mind both.
Coming from the U.S., you tend to look at one homogeneous market with 350 million people. But in Europe, every country has its own customs and laws.
Companies in Europe should stop trying to do the U.S. version of a European idea.
Create something, sell it, make it better, sell it some more and then create something that obsoletes what you used to make.
Different parts of the world have different attitudes to failure. Arguably, it may take more courage to be an entrepreneur in Sydney, or Paris, or London, or Japan, or Singapore... but an entrepreneur sees the world for what it could be, not what it is.
Entitlement is the opposite of enchantment.
Entrepreneurship is not for everyone.
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AuthorName
Guy Kawasaki
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Businessman
BirthDate
30 August, 1954
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