Businessman Quotes

You can believe that he was taught to love and respect all mankind - but to fear no man.
Ever occur to you why some of us can be this much concerned with animals suffering? Because government is not. Why not? Animals don't vote.
Every pessimist who ever lived has been buried in an unmarked grave. Tomorrow has always been better than today, and it always will be.
Golf is a game in which you yell "Fore!", shoot six, and write down five.
I've never seen a monument erected to a pessimist.
If 'pro' is the opposite of 'con' what is the opposite of 'progress'?
If there is a 50-50 chance that something can go wrong, then 9 times out of ten it will.
In times like these, it is helpful to remember that there have always been times like these.
Like what you do, if you don't like it, do something else.
Retiring is just practicing up to be dead. That doesn't take any practice.
What is research but a blind date with knowledge?
A great ad campaign will make a bad product fail faster. It will get more people to know it's bad.
Advertising doesn't create a product advantage. It can only convey it.
Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art.
An idea can turn to dust or magic, depending on the talent that rubs against it.
Because an appeal makes logical sense is no guarantee that it will work.
Forget words like 'hard sell' and 'soft sell.' That will only confuse you. Just be sure your advertising is saying something with substance, something that will inform and serve the consumer, and be sure you're saying it like it's never been said before.
I warn you against believing that advertising is a science.
If your advertising goes unnoticed, everything else is academic.
In advertising not to be different is virtually suicidal.
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