As for Aliki - if you were to stand in the middle of Rome and say the name Sophia Loren, or Paris and say the name Catherine Deneuve or Brigitte Bardot, or L.A. and the name Marilyn Monroe, it's like standing in Athens, or anywhere in wide-flung Greece, and saying Aliki Vougiouklaki. A huge star - and so little known elsewhere in the world.